HE-MAN COACHELLA BILLBOARD

APRIL 2026

A first-of-its-kind drone billboard on the road to Coachella, made in under a week.

Year

2026

Client

MATTEL

Via

ADHOC CREATIVE HOUSE · HEADS IN THE SKY

Shows

COACHELLA

PROJECT

As part of the Masters of the Universe theatrical premiere, ADHOC partnered with Heads in the Sky and Mattel to turn a tight window into an extremely memorable activation for the gridlock traffic on the road to Coachella. The result? Skeletor MWAHAHA'ing 400 feet in the air, above one of the most congested stretches of highway in the country.

ROLE

Lead Drone Show Designer · Formation Programmer · Creative Direction.

COACHELLA

MASTERS OF THE UNIVERSE

DRONE DESIGN

PROJECT HAIL MARY

DRONE DESIGN

//FAQ

Concerns

Frequently
Asked Questions

What kind of work do you take on?

I design experiences across drones, immersive environments, and art installations, supported by a broader practice in web, 3D, motion, audio, and visual design. The form changes per project, but the focus stays the same: translating ideas and emotions into work that feels clear, cohesive, and deliberate.

Do you accept Commissions?

Yes. I take on commissions when there’s a strong alignment of intent, trust, and creative freedom. Some projects are tightly defined. Others are exploratory. My best work usually sits somewhere in between.

Do you work with teams or independently?

Both. I collaborate closely with studios, artists, production teams, and I also take on independent projects. Some of my most trusted partners are Adhoc Creative House, Flylight Drone Shows, and Verge Aero.

What are you most interested in exploring next?

Projects that create shared moments. Work that lingers. Experiences that help people reconnect with themselves, each other, or something they’ve lost touch with.

Is your work always large-scale?

No. I’m just as interested in intimate installations as I am in work experienced by thousands. Scale changes the tools, not the intent.

How do I start a conversation?

Reach out. We’ll start with a chat and take it from there.

Let'S WORK
TOGETHER

CONTACT

BASED IN

NEW YORK CITY

DRONE SHOW DESIGNER
VISUAL STORYTELLER

IMMERSIVE ARTIST